“Big Hero 6” Ad Campaign

2014 was a big year for the Walt Disney Studios thanks in large part to their animated hit Big Hero 6. While working for the Digital Marketing team at Part IV, I helped to create dozens of Flash banners and rich media experiences for online ads and page takeovers. The crowning achievement being a 3D page overlay where the movie and its characters break out of the typical trailer window and seemingly interact with the user’s browser. After Effects was used to overlay text and environmental elements onto an interactive Flash component.

Big Hero 6 3d Overlay    Big Hero 6 New Years   Big Hero 6 Hitfix Takeover